The video was one of those projects where everything went right. The idea was to celebrate the freedom SlingBox gives viewers by tapping into the visual style of the Summer of Love. We put together an amazing team and let them run with it. Everyone got so excited by it, they put in a lot of extra time on it, and it shows.
CES Booth
Originally the booth was going to be a somewhat generic high tech thing, but after seeing the design for the attract loop, the client changed the whole look and feel to match. The booth then won Event Marketer's Top 25 Booths at CES.
Booth designed and fabricated by MC2. Video Produced by Chris Ekeberg of Pronto Pictures. Still photography Toby Burdett. Art Work Cobra Creative. Motion Graphics Elastic Creative. Written and directed by Richard Smith