Showing posts with label Tradeshow. Show all posts
Showing posts with label Tradeshow. Show all posts

Ooma CES 2010

Pictures from the Ooma booth at this January's CES. This was a live show produced by Chris Ekeberg. I wrote and directed the performance. The concept, a mock talk show focusing on the dangers of too much free talk. Here's a slide show of the presentation as the irrepressible Enoch August Scott takes the stage for the first show of the day. The show ran every thirty minutes. By the third show, the house was packed.



Here's the script

Nanoball!

Produced by Jodie Marko for Delphi Productions.  Art Direction by Jason Perkins.  Game authoring and animations by Zero G. Written and Directed by Richard Smith
The centerpiece of Applied Material's booth at Semicon West was Nanoball, a giant, multi-player pinball experience authored in Flash. Six individual pinball stations on the show floor combined to create an enormous overhead panorama that celebrated Applied Materials Nanomanufacturing innovations. Below you will find a very small, but active version of Nanoball. If you want to play a larger version click here.

TO START: click on the frame below to activate. Then hit space bar to initiate the first level. The level begins with a short movie. Game play is active when you see the THINK IT and APPLY IT flippers. The Q and P keys on your keyboard activate the flippers. You get three balls. Only one bumper is active at any one time. Knock out all the rings on that bumper and the next bumper will become active. When you knock out all three bumpers, you will be promoted to the next level. There are six levels.


This game was played on six angled plasma screens on the booth floor. The visual output each was then aggregated into a large overhead panorama. The result was a two level experience. Passersby saw a beautiful, pulsing animation about Applied Materials Innovations. Players got an engaging, hands-on experience that exemplified Applied's new brand attributes. Here's a video Delphi made of the booth experience


This was a uniquely challenging project. A game of this size and scale had not been done before. Combining the game outputs into a larger canvas was a design challenge, and projecting onto assymetrical curving screens stretched the capabilities of the available technology. The end result, though, was the hit of the show. Here are some pictures of the installation.

Applied Materials, Solar

This was a two part experience that was designed to dominate the floor of this years PVSEC Solar conference in Spain. Part A played on a large LED screen. Part B played around the booth on multiple LCD monitors.

Produced by Blake Padilla for Delphi Productions. Motion Graphics by Elastic Creative. Written and Directed by Richard Smith, with Ethan Gunning at the end.

Ooma CES Booth

This video was the centerpiece of Ooma's tradeshow experience at CES this year. It proves the point: you don't have to spend a lot of money to have a big impact video.
Produced by Chris Ekeberg for Pronto Pictures. Motion Graphics by Clara Cramer. Written and Directed by Richard Smith

Summer of Sling

Attract Loop
The video was one of those projects where everything went right. The idea was to celebrate the freedom SlingBox gives viewers by tapping into the style of the Summer of Love. We put together an amazing team and let them run with it. Everyone got so excited by it, they put in a lot of extra time on it, and it shows.




CES Booth
Originally the booth was going to be a somewhat generic high tech thing, but after seeing the design for the attract loop, the client changed the whole look and feel to match. The booth then won Event Marketer's Top 25 Booths at CES.





Booth designed and fabricated by MC2. Video Produced by Chris Ekeberg of Pronto Pictures. Still photography Toby Burdett. Art Work Cobra Creative. Motion Graphics Elastic Creative. Written and directed by Richard Smith